Synapse Blog
What Role Do View-Through Conversions Play in the Display Network?
Just about everyone who has used the internet is familiar with seeing those pesky Remarketing ads. In fact, every...
Consider These Three Things To Succeed with Report Automation
Reporting, some folks refer to it as a necessary evil, and others call it a fundamental tool for business. No matter...
Why Custom Landing Pages are More Important than Ever
“I’m afraid our paid search campaigns have plateaued; how do you expect to achieve the aggressive growth goals we...
How to Drive Brand Engagement through Facebook Ads
Facebook is becoming too big to ignore. The social media giant trumps all other social channels with more than 1.65...
Check Out Google’s Newly Launched Beta: Expanded Text Ads
In the latest shake-up in the world of AdWords, Google rolled out a closed beta for expanded text ads starting in Q2...
How Removing Silos Between Your Marketing And Technical Teams Can Help You Succeed In The SEM Space.
Search Engines are becoming smarter. Google, for instance, has recently shifted their model from connecting users to...
