Synapse Blog
Attribution Intro With Visual IQ CMO Bill Muller
Cross-channel attribution is a hot topic these days. We’ve been asked by many clients recently what they need...
Why First Click Attribution is Critical For E-Commerce Companies
Picture yourself searching online for that special, “stand out” birthday gift for your dad, who is not exactly easy...
4 Ways the Removal of Right-Hand Rail Ads Impacts PPC
In late February of this year, Google confirmed that they will no longer be serving PPC ads in the right hand rail...
Blogging Trends for Business Owners in 2016
Blogging has evolved greatly since its emergence in the 90s. What started simply as a lifecasting outlet for...
Synapse SEM Forms Strategic Partnership with CohnReznick
GLASTONBURY, CT – March 18, 2016 – Synapse SEM™, a full-service search engine marketing firm with offices in...
2016’s Top Search Engine Marketing Trends
2016 will be a revolutionary year for the digital marketing industry. After a historic 2015, a year in which we saw...
